ECommerce and Email Marketing go in tandem. When you manage an online store, you have the ability to promote your store the way you want to.
It may seem simple, but it’s not. You engage with customers by using social media, interact with them reviewing blog posts and so on. You also have the chance of generating a sale in the wake of the advertisement. One method to promote is to use email marketing.
Today, even a static newsletter is not enough to draw attention. If you have a strategy in your mind, send a message to Aweber.
This review will talk about Aweber the way the email marketing process works, as well as what you should do.
Before you go on, you may want to watch this video by Jaime Resendiz on YouTube that gives a quick overview. After, you will want to read the rest of our article for a more comprehensive review of AWeber.
Pros and Cons of Aweber What Does Reset Stats For My AWeber Sign Up Forms Mean
Pros
- Active email automation
- Flexible email templates
- 24/7 customer support
- Comprehensive reporting system
- Cloud-based
- AMP for email
Cons
- User-interface may be challenging to navigate
- The creation of a newsletter could result in mistakes after publication
- Some templates might appear old-fashioned.
- It is not compatible with Google Analytics
Aweber Features
Aweber is an email marketing solution for both individuals and businesses. It lets users create newsletters and campaigns for any service or product built in HTML templates. Since it is a platform uses automation to make a streamlined campaign. Once the email has been sent to the subscribers, you can view the data through their statistics.
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Responsive Email Templates
Comparatively to other providers, Aweber has over 700 HTML email templates to choose from. Although some templates are old but they can be modified to create a fresh appearance. You can tweak the colors, font, or style. If you’re able, you can code your own template which also works as well.
RSS for Email Templates
For bloggers who have a blog, you can change the content from your RSS feed into emails that you can send out. Aweber refers to it as “Blog Broadcasts.” It can also be used with any content with already an RSS feed. This gives instant updates to subscribers through email, instead of visiting the website.
There’s a caveat, however. Some email template templates can be used with RSS feed.
When you select a template, be certain to select one that works with them. If it is not, the template will be used without them.
Landing Page Builder
Landing Pages are the latest feature added in Aweber. They collect data and there are no distractions blocking the registration form. It’s just a way to let subscribers to give their details.
You can design the heading, font, style, and color. Photos can also be used to create a page that will look professional to potential subscribers.
But, this feature can’t be tested using automated A/B testing. If you also expect it to work by Google Analytics, it is not yet possible. It’s something they’ll need to work on in the future. Plus points for including a landing page for an email marketing platform, at a minimum.
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AMP for Email
Aweber is a great alternative to using new technologies like AMP to send emails. AMP allows users to take things that were not previously done in traditional newsletters like making an appointment.
It also combines using dynamic content in the email itself. Consider live results from surveys, sports game scores, weather updates, and much more. Basically, the news goes to you. Sounds familiar?
A/B Testing
Also known as Split Testing, Aweber optimizes emails to target a certain audience on your list. It determines which one does the best job, and will be used as the one for future newsletters.
There is a possibility of locating information such as CTA in the event that you change one particular aspect or design. You can try this by testing three emails as you mix and match. Most email marketing tools follow 3 variants as it’s the standard for industry.
There’s no limitation in how the tests could go, giving freedom on the most effective strategy. A huge thumbs up to Aweber!
Data Segmentation
Segmentation lets you send a personal and customized email to your intended audience. Aweber creates segments for any subject within your database. This includes emails that are opened or viewed, pages visited, link clicks, etc.
To segment the data, you need to go to the “Manage Subscribers” section. Although Aweber won’t let you send emails to multiple segments at once. The issue is when users select the segments and then mix them.
The workaround they have at the very least is to send emails to various lists. You can exclude lists from mailings, but it is impossible to exclude segments of a list.
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Reporting and Analytics
Aweber’s reporting feature is an excellent feature that deserves praise. It lets you monitor important statistics such as open rate and bounces. Click-throughs are also tracked.
There’s also the option to look up useful information such as:
- Email list growth over time
- Methods for signing up
- Information about geography
- An individual’s history of activities
The data you collect here can be used in future campaigns. Based on the type of campaign they are you could make use of Aweber to get better results.
Marketing Automation
You can automatize the email marketing process by creating your own sales flowcharts. They are sent out based on users’ actions like email openings or clicks on links, site visits, purchases made, etc. What Does Reset Stats For My AWeber Sign Up Forms Mean
When a subscriber clicks a link, Aweber assigns a tag to the subscriber. The tags will decide which emails are sent out to who and when they’re delivered. This specific feature is known as “Aweber Campaigns.”
Making an Subscriber List
Aweber allows you to build an unlimited list of 10 contacts via an online form. Although you can manually enter the data, it is also feasible to upload them instead. This speeds up the process , so that you don’t experience the stress. It will accept these types of files when importing:
- XLS
- XLSX
- CSV
- TVS
- TXT
You have the decision of choosing a pre-generated subject line , or creating your own. Except when making one, you must wait for confirmation by the Aweber team. It can take a day or two.
Customer Support and Knowledge Base
Aweber’s customer service is different from other companies. Whether you’re on the phone or live chat, or by email, you’ll receive their advice. All subscription plans can use them. Live chat and email are accessible 24/7. Phone support is available between 8am and 8pm ET Monday to Friday. What Does Reset Stats For My AWeber Sign Up Forms Mean
If you’re still a novice to the whole email marketing world, Aweber has a Knowledge Base. Tutorials, videos as well as webinars are available here. This will ensure that people know what they can incorporate into their campaigns.
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Aweber Pricing Plans
Aweber has two plans you can choose from: Pro and Free. The distinction between this plan and the existing email marketing options is the number of subscribers that you can cater to. All plans have access to 24/7 customer support by chat, phone, or email.
Free Plan
In the Free Plan, you get access to Aweber without cost. However, you’re restricted by 500 users on your account. The company’s logo will appear every time you send an email. Features like A/B testing won’t be usable, but you can start your marketing from here.
Pro Plan
In Pro Plan subscribers Pro Plan, there’s a pricing structure that is based on the amount of subscribers. Here they are as follows:
- Contacts between 0 and 500: $19.99/month
- Contacts ranging from 501 to 2,500: $29.99/month
- 2,501 Contacts – 5,000: $49.99/month
- Contacts between 5,001 and 10,000: $69.99/month
- 10,001 Contacts – 25,000: $149.99/month
- More than 25,000 contacts Contact Aweber for a price
In this plan, you get access to A/B tests and more essential features like marketing automation. You can also see the results of your campaign as it is being implemented and also where they come from. One way or another these features can significantly help in your marketing plan.
Conclusion
In short, Aweber is a solid email marketing platform. It’s especially useful if you own an online store and have access to vital features.
The main selling points are the numerous templates and data segmentation, as well as the A/B testing, and a reporting system. It can still work well on the free plan even when you don’t have the budget to spend on. The best part is that the customer support is available 24/7. For those with no experience in marketing, their Knowledge Base can give you sufficient information to answer this.
When subscribed to an paid plan it’s priced reasonably. The cost is not excessive but you’ll benefit from the campaign you’ll develop.
Aweber could be the best choice for email marketing platform for beginning businessmen and marketers.
> > Click Here to Sign up AWeber Today < <
Frequently asked questions (FAQs) What Does Reset Stats For My AWeber Sign Up Forms Mean
What exactly is Aweber?
An email-based marketing service is a must designed for businesses or digital marketers. If you’re a novice or experienced it is possible to increase the visibility of your campaign to anyone who is interested. The company was established in 1998, and it helped businesses regardless of size.
Can Aweber be integrated into third-party apps?
Yes. Aweber is able to be integrated with many ECommerce sites such as Shopify as well as CRM systems such as Salesforce as well as web builders like Wix and WordPress and many more. Some of them will need a dedicated widget or additional code to make the integration smooth.
Does Aweber have customer service?
They offer it. Customer service on Aweber is available during working hours via phone, chat or email. Aweber also provides the company’s own Knowledge Base where you can get information, videos tutorials, live webinars, and scheduled maintenance times of the platform. For new users you can download a toolkit that includes strategies and documentation for running campaigns.
Can Aweber import contact lists?
Absolutely. Aweber supports XLS, XLSX, CSV, TSV, TXT file types when importing. You can create at least 10 contacts with a form. If you’re able to, you could also input the information manually.
Can you delete a list on Aweber?
Yes. You can remove the list by going to the “Manage Lists” section. When the list is deactivated, click “Deactivate,” it will be deleted from Aweber in 30 days. The list can be reactivated at anytime.
How do campaigns work in Aweber?
Campaigns on Aweber can work in two ways: on subscribe or tag applied. On Subscribe, the campaign begins when someone joins your list. If it’s through Tag Applied, the campaign would begin by applying a tag to the subscriber’s data.
Do Landing Pages in Aweber integrated with Google Analytics?
It’s not true. Aweber just recently introduced Landing Pages on the platform. The company is planning to add this feature to Google Analytics in due time. They are also planning to collaborate in conjunction with Facebook Analytics as well.