ECommerce and Email Marketing go together. When you manage an online store, you have the option of marketing the store the way you want to.
In writing, this may sound simple, but it’s not. Customers interact with you, go through social media and blog posts, and so on. There is also the possibility of generating a sale in the wake of the advertisement. One method to promote is through email marketing.
These days, even the static newsletter is not enough to grab one’s interest. When you have a strategy in your mind, send a message to Aweber.
This review will talk about Aweber, how it works with email marketing, and what you should do.
Before you continue, you may want to check out this video by Jaime Resendiz on YouTube that gives a quick overview. Afterward, you will want to read the rest of our article for a more comprehensive review.
Pros and Pros and Aweber Where To Find Authorization Code AWeber
- Active email automation
- Flexible email templates
- 24/7 customer support
- Comprehensive reporting system
- AMP to send emails
- It can be difficult for users to navigate
- The creation of a newsletter could result in errors when published
- Some templates might appear old-fashioned.
- It isn’t able to be integrated with Google Analytics
Aweber is an email marketing solution that is available to both businesses and individuals. It allows users to create campaigns and newsletters for any service or product built on HTML templates. As an online platform that makes use of automation to create a simple campaign. After the email is delivered to subscribers, you can view the details through their statistics.
Templates for responsive email
Comparatively to other providers, Aweber has over 700 HTML email templates to select from. While some designs are outdated however, they are customizable to create a fresh appearance. You can tweak the colors and fonts, or even the style. If you are able to code your own template this is also possible.
RSS for Email Templates
For those running a blog, you are able to transform the contents of your RSS feed into newsletters via email. Aweber calls it “Blog Broadcasts.” This can also work with any other content that has already an RSS feed. This gives instant notifications to subscribers via emails instead of the site.
There’s a catch, though. There aren’t all templates for email that are compatible with RSS feeds.
When you select a template, be sure you choose one that works with them. If you don’t, the template could still work without them.
Builder of the Landing Page
Landing Pages are among the latest features introduced in Aweber. They are designed to collect information, and do not have distracting elements hindering the registration form. It’s all it takes is to allow users to provide their information.
The heading can be designed by you. You can choose the font, font, style, and color. Photos can be also used here to make the page appear professional to prospective subscribers.
But, this feature can’t be tested using automated A/B testing. If you’re hoping that it to work by Google Analytics, it is not yet possible. It’s a feature they must work on as time passes. Plus points for including a landing page for an email marketing platform, at a minimum.
AMP for Email
Aweber has the advantage of using new technologies like AMP for email. AMP allows users to take decisions that are not possible in traditional newsletters such as setting an appointment.
It includes the use of dynamic content in the email itself. Think live survey results as well as sports game scores as well as weather updates and more. Basically, the news goes to you. Sounds familiar?
Also referred to as Split Testing, Aweber optimizes emails to target a certain segment of your subscribers. It will determine which of your emails does the best job, and can be utilized as the basis to send out future newsletters.
It is attainable to discover details such as CTA when you alter an element or design. It is possible to test this by trying out three emails , mixing and mix and match. Most email marketing tools adhere to three variants since it’s the standard for industry.
There’s no limitation regarding how tests will take place, which gives you the freedom to choose the best strategy. A big thumbs up for Aweber!
Segmentation enables you to create a unique and personalized email to your intended audience. Aweber creates segments for any subject in your database. This includes emails that are opened by users, pages visited, clicks on links, clicks, etc.
To segment the data, you have to visit your “Manage Subscribers” section. While Aweber won’t let you send emails to multiple segments at once. One issue that could arise is when users select and mix segments.
The method they use at least is sending emails to various lists. Lists can be excluded from mailings, but you can’t exclude specific segments.
Reporting and Analytics
Aweber’s reporting feature is an excellent feature that deserves praise. It lets you monitor important statistics like open rate bounces, click-throughs, as well as bounces.
There’s even the option to view helpful information like:
- Email list growth over time
- Methods for signing up
- Information about geography
- An individual’s history of activities
The data you collect will be useful in future campaigns. Depending on what they do, you can make use of Aweber for more effective results.
You can automatize the email marketing process by creating your own sales flowcharts. These are sent in response to users’ actions like email openings, link clicks, site visits, purchases made, etc. Where To Find Authorization Code AWeber
If a subscriber clicks on the link, Aweber will set tags for the subscriber. Tags can be used to determine which emails are sent out to who and when they’re delivered. This specific feature is known as the “Aweber Campaigns.”
Creating an Subscriber List
Aweber lets you create lists of up to 10 contacts with an online form. Although you can manually enter the details, it’s also feasible to upload them instead. It will speed the process and you don’t have to anxiety. They accept these file types when importing:
You have the option of making use of a pre-generated subject line , or making your own. If you create one, you have to wait for confirmation by your Aweber team. It can take a day or two days.
Customer Support & Knowledge Base
Aweber’s customer service stands out from the rest. If you’re calling or live chat or by email, you’ll have their help. Every subscription plan can benefit from them. Chat and emails support is accessible 24/7. Phone support is open from 8am to 8pm ET Monday to Friday. Where To Find Authorization Code AWeber
If you’re still new to the whole email marketing world, Aweber has a Knowledge Base. Videos, information as well as webinars are all available on this page. This ensures that the users are aware of the things they can accomplish in their campaigns.
Aweber Pricing Plans
Aweber has two plans to select from: Pro and Free. The distinction between this plan and the existing email marketing options is the number of subscribers you’ll be catering to. Each plan comes with 24/7 customer support via chat, phone or via email.
If you’re on the Free Plan, you get to use Aweber for free. But, you’re limited by 500 users on your account. The company’s logo will appear each time you make an electronic mail. Features such as A/B testing will not be available, but you can begin your marketing efforts here.
To purchase the Pro Plan, there’s a pricing structure for the number of subscribers. The following are the prices for Pro Plan subscribers:
- 0 – 500 contacts: $19.99/month
- Contacts between 501 and 2,500: $29.99/month
- 2,501 to 5,000 contacts: $49.99/month
- Contacts between 5,001 and 10,000: $69.99/month
- 10,001 to 25,000 contacts: $149.99/month
- More than 25000 contacts: Contact Aweber for a quote
In this plan, you will have access to A/B tests and additional essential features, such as marketing automation. You can also see the data from your campaign in action and where they came from. In one way or another these features can greatly aid your marketing strategy.
In the simplest terms, Aweber is a solid email marketing platform. It is particularly useful when you manage an online shop and you have access to the most essential features.
The main selling points are the numerous templates including data segmentation, A/B testing, and a reporting system. It is still possible to use on the free version even when you don’t have enough budget to invest in. The best part is that customer service is readily available. For those who have no prior experience in marketing Their Knowledge Base can give you enough information to cover that.
If you are enrolled in an paid plan it’s priced reasonably. It’s not too expensive, and you can get the best out of the campaign you develop.
Aweber is a great choice for email marketing for any beginning marketing or businessperson alike.
Frequently Asked Questions (FAQs) Where To Find Authorization Code AWeber
What is Aweber?
The Aweber platform for email marketing is designed for companies as well as digital marketing. No matter if you’re a beginner or veteran you can increase the visibility of your campaign to anyone who is interested. The company was established in 1998 and helped businesses that were of any size.
Does Aweber be integrated into third-party apps?
Yes. Aweber can be integrated into different ECommerce websites like Shopify, CRM like Salesforce, web builders such as Wix and WordPress and many more. Some of them will need a dedicated widget or additional coding to make the integration smooth.
Does Aweber offer customer service?
They offer it. Customer support on Aweber is accessible during business hours via phone, chat or email. Aweber also has its own Knowledge Base where you can get information, videos tutorials webcasts live, as well as scheduled maintenance times for the platform. For users who are brand new, there’s a downloadable toolkit with strategies and other documents for running campaigns.
Can Aweber import contact lists?
Absolutely. Aweber will accept XLS, XLSX, CSV, TSV, TXT file types when it imports. It is possible to create up to 10 contacts with the form. If you are able enter the data manually.
Can you delete a list on Aweber?
Yes. You can remove the list by going to the “Manage Lists” section. After you click “Deactivate,” it will be removed from Aweber in 30 days. The list can be reactivated at any time.
How do campaigns work within Aweber?
Campaigns in Aweber can work by a combination of subscribe or tag applied. On Subscribe, the campaign begins when someone is added to your mailing list. If through Tag Applied, the campaign will begin with the application of a tag to the subscriber’s details.
Is Landing Pages in Aweber integrated with Google Analytics?
There is none. Aweber has recently launched Landing Pages on the platform. Aweber plans to add this feature to Google Analytics in due time. They also have plans to work together with Facebook Analytics as well.