ECommerce and Email Marketing go together. If you own the online business, you have the ability to promote your store however you would like to.
It could sound straightforward, but it’s actually not. You engage with customers by using social media, interact with them and blog posts, and much more. There’s also the possibility of making a sale following the advertisement. Another method of advertising is via email marketing.
These days, even the static newsletter isn’t enough to attract interest. If you have a plan in your mind, send a message to Aweber.
This review will discuss Aweber the way it works with email marketing, and what you need to do.
Before you continue, you may want to watch this video by Jaime Resendiz on YouTube that gives a quick overview. Afterward, you will want to read the rest of the article for a more comprehensive review of AWeber.
Pros and Pros and Aweber Why Are Subscribers Still Getting Email Confirmation Message AWeber
- Active email automation
- Flexible email templates
- 24/7 customer support
- Comprehensive reporting system
- AMP to send emails
- User-interface may be challenging to navigate
- Creating a newsletter may form mistakes after publication
- Some templates might appear out of date
- It is not compatible with Google Analytics
Aweber is an email marketing solution for both individuals and businesses. It permits users to design campaigns and newsletters for any service or product that are based on HTML templates. Since it is a platform, it makes use of automation to create a simple campaign. After the email is delivered to subscribers, you can view the information through their stats.
Templates for responsive email
Compared to its competitors, Aweber has over 700 HTML email templates to select from. While some designs are outdated, they can be customized for an updated style. You can change the color as well as the font or style. When you can, coding your own template which also works as well.
RSS for Email Templates
If you run blogs, you can convert the content of an RSS feed in email newsletters. Aweber calls it “Blog Broadcasts.” It also works with any content with the existing RSS feed. This gives instant updates to subscribers through email, instead of visiting the website.
There’s a caveat, however. Some email template templates work with an RSS feeds.
When you select the template, make sure to find one that works with them. If it is not, the template will still be used without the templates.
Landing Page Builder
Landing Pages are the newer features that were added to Aweber. They are designed to collect information, and no distracting elements are hindering the sign-up form. It’s just a way to let subscribers to give their details.
You can design the heading the font, style, and the color. Photos can also be used here to make the page look professional for potential subscribers.
This feature, however, cannot be tested through automatic A/B testing. If you’re hoping that it to be integrated in conjunction with Google Analytics, it is not currently possible. This is a feature that they will must work on as time goes by. Plus points for including the landing page of the email marketing system at least.
AMP for Email
Aweber has the advantage of making use of new technology such as AMP for email. AMP allows users to take decisions that are not possible in traditional newsletters such as setting an appointment.
This incorporates the use of dynamic content in emails themselves. Imagine live survey results and scores from sports games, weather updates, and many more. Basically, the news goes to you. Sounds familiar?
Also called Split Testing, Aweber optimizes emails to target a certain segment of your subscribers. It will determine which of your emails is most effective, and will be utilized as the basis for future newsletters.
There is a possibility of locating details such as CTA in the event that you change an element in the layout. You can test this by experimenting with three different emails while mixing and match. Most email marketing tools follow three variants since it’s the industry standard.
There’s no restriction on how the tests would be conducted, allowing for freedom to choose the best strategy. A huge thumbs up to Aweber!
Segmentation lets you create a unique and personalized email to your intended audience. Aweber creates segments for any topic within your database. This can include emails opened, pages visited, link clicks, and so on.
To separate the data, you have to go to the “Manage Subscribers” section. While Aweber will not allow you to send emails to different segments simultaneously. One problem that can happen is when users select the segments and then mix them.
The method they use at a minimum is to send emails to multiple lists. Lists can be excluded from a mailing, but you cannot exclude individual segments.
Reporting and Analytics
Aweber’s reporting feature is an excellent feature that deserves praise. You monitor vital statistics like open rate and bounces. Click-throughs are also tracked.
There’s also the option to see useful information, such as:
- Email list growth over time
- Methods for signing up
- Geographical information
- History of an individual’s activity
The information you gather will be useful in future campaigns. Based on the type of campaign they are it is possible to use Aweber for more effective results.
You can automate the marketing via email process by designing the sales funnels of your choice. These are sent in response to user actions: email opens and clicks on links, website visits, purchase made, and so on. Why Are Subscribers Still Getting Email Confirmation Message AWeber
When a subscriber clicks an email link, Aweber will set a tag to the subscriber. Tags can be used to determine which emails are sent out to whom and when they are delivered. This feature is also known as the “Aweber Campaigns.”
Making an Subscriber List
Aweber lets you create an unlimited list of 10 contacts with an online form. Although you can manually enter the data, it is also feasible to upload them instead. This speeds the process and you won’t feel the stress. It will accept these types of files when importing:
You have the decision of making use of a pre-generated subject line , or creating your own. In the event of creating one, you need to wait for verification from the Aweber team. It can take a day or two.
Customer Support and Knowledge Base
Aweber’s customer support is what stands out from the rest. Whether you’re on the phone, live chat, or by email, you’ll get their input. Every subscription plan can benefit from these services. Email and live chat support is available 24 hours a day, while phone support is available from 8am-8pm ET from Monday to Friday. Why Are Subscribers Still Getting Email Confirmation Message AWeber
If you’re new to the whole marketing via email, Aweber has a Knowledge Base. Tutorials, videos, and webinars can be found on this page. This makes sure that users know what they can do in their campaigns.
Aweber Pricing Plans
Aweber offers two plans to choose between: Pro and Free. The main difference between these plans and existing email marketing services is the amount of subscribers you’ll be catering to. All plans offer 24/7 customer support via chat, phone, or email.
In the Free Plan, you get to use Aweber for free. However, you’re only limited up to 500 people on the list. The watermark of the company will appear every time you’ll mail an email. Features such as A/B testing will not be available, but you can start your marketing here.
To purchase those who subscribe to the Pro Plan, there’s a pricing structure based on the amount of subscribers. These are as follows:
- 1 – 500 contacts: $19.99/month
- 501 – 2,500 contacts: $29.99/month
- 2,501 Contacts – 5,000: $49.99/month
- 5,001 – 10,000 contacts: $69.99/month
- 10,001 to 25,000 contacts: $149.99/month
- More than 25000 contacts: Contact Aweber to request a quote
In this plan, you will have access to A/B testing as well as additional essential features, such as marketing automation. You can also see the results of your campaign and see where they came from. One way or another the additional features will significantly help in your marketing strategy.
In the simplest terms, Aweber is a solid platform for marketing via email. This is most helpful when you run an online store and you have access to the most essential features.
The major selling points are its many templates, data segmentation, A/B testing, as well as a reporting system. It’s still possible to work with the free plan in the absence of funds to purchase. The greatest part is that service for customers is always available. For those with no marketing background Their Knowledge Base can give you enough details to help you understand this.
When subscribed to an paid plan It’s affordable too. Not too much, and you can get the best out of the campaign you’ll develop.
Aweber can be the go-to email marketing for any beginning marketer or businessperson.
Most Frequently asked questions (FAQs) Why Are Subscribers Still Getting Email Confirmation Message AWeber
What exactly is Aweber?
An email-based marketing service is a must designed for entrepreneurs or digital marketers. Whether you are a beginner or seasoned professional, you can help your campaign be more visible to any potential audience. The company was founded in 1998 and has helped companies that were of any size.
Can Aweber be integrated with third-party applications?
Yes. Aweber is able to be integrated with various ECommerce sites like Shopify as well as CRM systems such as Salesforce as well as web builders such as Wix and WordPress and more. Some of them will need an additional widget or code to facilitate the integration.
Does Aweber offer customer support?
They do. Customer service on Aweber is available during business hours via phone, chat or email. Aweber also has an in-house Knowledge Base where you can access information, video tutorials webcasts live, as well as scheduled maintenance times of the platform. For users who are brand new you can download a toolkit containing strategies and documents in running campaigns.
Can Aweber import contact lists?
Absolutely. Aweber supports XLS, XLSX, CSV, TSV, TXT file types when it imports. It is possible to create at least 10 contacts using the form. If you are able manually input the information manually.
Can you delete a list on Aweber?
Yes. You can disable the list by going to the “Manage Lists” section. When it is clicked “Deactivate,” it will be deleted on Aweber after 30 days. You can reactivate the list at any time.
How do campaigns function within Aweber?
Campaigns on Aweber are able to be implemented by a combination of subscribe or tag applied. If you subscribe, your campaign will start when someone signs up to the list. If it’s through Tag Applied, the campaign would begin with the application of tags to identify the subscriber’s data.
Do Landing Pages in Aweber integrated with Google Analytics?
It’s not true. Aweber has just announced Landing Pages on the platform. The company is planning to integrate this feature with Google Analytics in due time. They are also planning to integrate in conjunction with Facebook Analytics as well.