ECommerce and Email Marketing go together. If you own your own online shop, you’re given the ability to promote your store the way you want to.
It could seem easy, but it isn’t. It’s about engaging with customers by using social media, interact with them, review blog posts, and so on. You also have the chance of making a sale after the advertisement. One way to advertise is via email marketing.
These days, even the static newsletters aren’t enough to attract interest. If you have a plan in your mind, send a message to Aweber.
This review will discuss Aweber, how it works with email marketing, and what you need to do.
Before you continue, you may want to check out this video by Jaime Resendiz on YouTube that gives a quick review. After, you will want to read the rest of the article for a more comprehensive review.
Pros and Cons of Aweber Why Doesnt Clickfunnels Integrate With AWeber
- Active email automation
- Flexible email templates
- 24/7 customer support
- Comprehensive reporting system
- AMP to send emails
- The interface for users can be difficult to navigate
- Creating a newsletter may form errors when published
- Some templates may look out of date
- It cannot be integrated with Google Analytics
Aweber is an email marketing platform that is available to both businesses and individuals. It lets users create newsletters and campaigns for any item or service that are based on HTML templates. As an online platform that makes use of automation to create a simple campaign. After the email is sent to recipients, you can look at the details through their statistics.
Templates for responsive email
Comparatively to other providers, Aweber has over 700 HTML email templates to choose from. While some of the templates are outdated however, they are customizable for an updated style. You can alter the colors and fonts, or even the style. When you can, coding your own template this is also possible.
RSS for Email Templates
For those running a blog, you can change the content from an RSS feed in emails that you can send out. Aweber calls it “Blog Broadcasts.” It also works with any other content that has an existing RSS feed. This gives instant notifications to subscribers via email instead of going to the site.
There’s a caveat, however. Some email template templates are compatible with RSS feeds.
So when you choose a template, be sure you choose one that can also work with them. If not, the template can still be used without the templates.
Landing Page Builder
Landing Pages are among the latest features that were added to Aweber. They capture data, and do not have distracting elements blocking the sign-up form. It’s just a way to let subscribers to fill in their information.
You can create the heading, font, style, and color. Photos can be also used to create a page that will appear professional to prospective subscribers.
But, this feature can’t be evaluated using automatic A/B testing. If you also expect it to be integrated in conjunction with Google Analytics, it is not possible at the moment. It’s a feature they have to develop in the future. Bonus points for having a landing page for an email marketing platform at the very least.
AMP for Email
Aweber has the advantage of making use of new technology such as AMP to send emails. AMP lets users take things that were not previously done in traditional newsletters like making an appointment.
This incorporates the use of dynamic content in the email itself. Consider live results from surveys as well as sports game scores or weather updates, and more. The news is basically delivered to you. Sounds familiar?
Also called Split Testing, Aweber optimizes emails to target a certain group of people on your list. It checks which part does the best job, and can be utilized as the basis for future newsletters.
It is attainable to discover details like CTA when you alter one particular aspect in the layout. It is possible to test this by trying out three emails as you mix and mix and match. Most email marketing tools follow three variants since it’s the standard for industry.
There is no limit on how the tests would be conducted, allowing for freedom to choose the most effective strategy. A large thumbs-up to Aweber!
Segmentation lets you send a personal and customized email to your targeted audience. Aweber creates segments on any topic in your database. This includes emails opened or viewed, pages visited, link clicks, and so on.
To divide the data, you need to visit”Manage Subscribers” or the “Manage Subscribers” section. However, Aweber will not allow you to send emails to different segments at the same time. The issue is when users choose to mix and match segments.
The workaround they have at least is sending emails to several lists. It is possible to exclude lists from mailings, but you can’t exclude specific segments.
Analytics and Reporting
Aweber’s reporting system is an excellent feature that deserves praise. It provides vital information such as open rate, click-throughs, and bounces.
There’s also the option to see useful information, such as:
- Email list growth over time
- Methods to sign-up
- Geographical information
- History of an individual’s activity
The data you collect here can be used in future campaigns. Depending on what they do it is possible to make use of Aweber for better results.
You can automatize the email marketing process by designing yourself your personal sales flow charts. They are sent based on users’ actions like email openings or clicks on links, site visits, sales made, etc. Why Doesnt Clickfunnels Integrate With AWeber
If a subscriber clicks on an email link, Aweber will set a tag to the subscriber. The tags can decide which emails are sent out to whom and when they are sent. This specific feature is known as the “Aweber Campaigns.”
Creating an Subscriber List
Aweber allows you to build a list of up to 10 contacts using a form. Although you can manually enter the data, it is also easy to transfer them instead. It speeds up the process , so that you don’t experience the tension. It will accept these types of files for import:
You have the decision of using a pre-generated subject line or making your own. Except when making one, you must wait for verification from the Aweber team. It can take a day or two days.
Customer Support and Knowledge Base
The customer service of Aweber is what stands out from the rest. If you’re calling, live chat, or via email, you’ll be able to have their help. All subscription plans can use them. Live chat and email support is available 24 hours a day, while phone support is available between 8am and 8pm ET from Monday to Friday. Why Doesnt Clickfunnels Integrate With AWeber
If you’re still new to the entire email marketing industry, Aweber has a Knowledge Base. Information, video tutorials and webinars can be found here. This makes sure that users know what they can accomplish in their campaigns.
Aweber Pricing Plans
Aweber offers two plans to choose between: Pro and Free. The main difference between these plans and existing email marketing services is the number of subscribers that you can cater to. Each plan comes with 24/7 customer support by chat, phone, or email.
In the Free Plan, you get to use Aweber at no cost. However, you’re restricted to 500 subscribers on your list. The watermark of the company will be present every time you’ll mail an email. Features like A/B testing may not be usable, but you can start your marketing here.
To purchase the Pro Plan, there’s a pricing structure for the number of subscribers. The following are the prices for Pro Plan subscribers:
- 1 – 500 contacts: $19.99/month
- 501 – 2,500 contacts: $29.99/month
- 2,501 – 5,000 contacts: $49.99/month
- 5,001 – 10,000 contacts: $69.99/month
- 10,001 Contacts – 25,000: $149.99/month
- More than 25,000 contacts Contact Aweber for a quote
With this plan, you’ll get access to A/B testing as well as more essential features like marketing automation. You can also view the results of your campaign as it is being implemented and also the source of these data. One way or another, these additional features will greatly aid your marketing strategy.
In the simplest terms, Aweber is a solid platform for marketing via email. It is particularly useful when you run an online store and have access to essential vital features.
The major selling points are its many templates and data segmentation, as well as the A/B testing, and reporting system. It is still possible to use on the free plan even when you don’t have the budget to spend on. The greatest part is that service for customers is always available. For those with no prior experience in marketing the Knowledge Base can give you enough information to cover the basics.
If you are enrolled in a paid subscription, it’s reasonably priced too. Not too much, and you can benefit from the campaign you’ll develop.
Aweber can be the go-to email marketing tool for all marketing or businessperson alike.
Most Frequently asked questions (FAQs) Why Doesnt Clickfunnels Integrate With AWeber
What is Aweber?
The Aweber platform for email marketing is designed that is suitable for companies and digital marketers. No matter if you’re a beginner or seasoned professional you can help your campaign be more visible to anyone who is interested. The company was established in 1998, and it helped businesses regardless of size.
Does Aweber be integrated into third-party apps?
Yes. Aweber is able to be integrated with many ECommerce sites like Shopify, CRM like Salesforce, web builders like Wix and WordPress, etc. Some of them require an additional widget or code to ensure seamless integration.
Does Aweber have customer service?
They can. Customer service on Aweber is available during working hours via phone, chat, or email. Aweber also has an in-house Knowledge Base where you can get information, videos tutorials as well as live webinars. scheduled maintenance schedules for the platform. For users who are brand new it offers a toolkit that can be downloaded that includes strategies and documentation for running campaigns.
Can Aweber import contact lists?
Absolutely. Aweber will accept XLS, XLSX, CSV, TSV, TXT file types when it imports. You can make up to 10 contacts using an online form. If you are able enter the information manually.
Can you delete a list on Aweber?
Yes. You can deactivate the list by visiting the “Manage Lists” section. Once it is clicked “Deactivate,” it will be deleted from Aweber after 30 days. You can reactivate the list at anytime.
How do campaigns function in Aweber?
Campaigns on Aweber can be executed in two ways: on subscribe or tag applied. When you subscribe, the campaign will start when someone signs up to the list. If it’s through Tag Applied, the campaign will begin with the application of a tag to the subscriber’s information.
Do Landing Pages in Aweber integrated with Google Analytics?
No. Aweber just recently introduced Landing Pages on the platform. Aweber plans to add this feature to Google Analytics in due time. They also have plans to collaborate in conjunction with Facebook Analytics as well.