WordPress Email Plugin AWeber

aweber-review

ECommerce and Email Marketing go together. When you manage your own online shop, you have the ability to promote your store in the way you wish to.

On paper, it could seem simple, but it’s not. It’s about engaging with customers, go through social media reviewing blog posts and more. There’s also the possibility of making a sale after the advertisement. One way to advertise is to use email marketing.

Today, even a static newsletter isn’t enough to attract attention. When you have a strategy in mind, say hello to Aweber.

This review will discuss Aweber the way it works with email marketing, and what you can do.

aweber-logo

Before you go on, you may want to check out this video by Jaime Resendiz on YouTube that gives a quick overview. Afterward, you will want to read the rest of our article for a more comprehensive review.

Pros and Pros and Aweber WordPress Email Plugin AWeber

Pros

  • Active email automation
  • Flexible email templates
  • 24/7 customer support
  • Comprehensive reporting system
  • Cloud-based
  • AMP to send emails

Cons

  • It can be difficult for users to navigate
  • The creation of a newsletter could result in mistakes when it is published
  • Some templates might appear old-fashioned.
  • It is not compatible with Google Analytics

Aweber Features

Aweber is an email marketing service for both individuals and businesses. It permits users to design campaigns and newsletters for any item or service built in HTML templates. Being an online platform, it makes use of automation to create a more efficient campaign. Once the email has been delivered to subscribers, you can view the data through their statistics.

Wordpress Email Plugin AWeber

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Responsive Email Templates

Comparatively to other providers, Aweber has over 700 HTML email templates to choose from. While some designs are outdated however, they are customizable for an updated look. You can tweak the colors and fonts, or even the style. If you are able to code your own template also works.

RSS feed to Email Templates

For those running a blog, you can convert the content of an RSS feed in emails that you can send out. Aweber calls it “Blog Broadcasts.” This can also work on any type of content that has already an RSS feed. This gives instant updates to subscribers via emails instead of the website.

There’s a caveat. Some email template templates can be used with RSS feeds.

If you decide to use a template, be sure you choose one that is compatible with them. If you don’t, the template could still work without them.

Builder of the Landing Page

Landing Pages are the newer features that were added to Aweber. They capture data, and do not have distracting elements hindering the registration form. It’s just a way to let subscribers to fill in their information.

You can design the heading the font, style, and the color. Photos can be also used in this section to make the site appear professional to prospective subscribers.

This feature, however, cannot be tested through automatic A/B testing. If you also expect it to be integrated with Google Analytics, it is not currently possible. This is a feature that they will need to work on as time passes. Also, points for incorporating the landing page of an email marketing platform at the very least.

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> > Click Here to Sign up AWeber Today < <

AMP for Email

Aweber offers the benefit of utilizing new technology like AMP to send emails. AMP lets users make things that were not previously done in traditional newsletters like making an appointment.

This incorporates the use of dynamic content within emails themselves. Consider live results from surveys, sports game scores or weather updates, and more. In essence, the news comes to you. Sounds familiar?

A/B Testing

Also called Split Testing, Aweber optimizes emails to target a certain audience on your list. It checks which part does the best job, and is used as the one for future email campaigns.

There is a possibility of locating information such as CTA when you change a particular part or design. You can try this by testing three emails , mixing and mix and match. Most email marketing tools follow three variations as the standard for industry.

There is no limit in how the tests could go, giving freedom on the best strategy. A huge thumbs up to Aweber!

Data Segmentation

Segmentation allows you to send a personal and customized email to your intended audience. Aweber creates segments for any subject that is within your database. This can include emails opened or viewed, pages visited, link clicks, and so on.

To divide the data, you’ll need to go to”Manage Subscribers” or the “Manage Subscribers” section. While Aweber will not allow you to send emails to different segments at the same time. One problem that can happen is when users select the segments and then mix them.

The solution they can use at least is sending emails to multiple lists. It is possible to exclude lists from a mailing, but it is impossible to exclude segments of a list.

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> > Click Here to Sign up AWeber Today < <

Analytics and Reporting

Aweber’s reporting system is a feature worthy of praise. It lets you monitor important statistics such as open rate and bounces. Click-throughs are also tracked.

You can also view helpful information like:

  • Email list growth over time
  • Methods to sign-up
  • Information about geography
  • The history of an individual’s activities

The information you get here can be used in future campaigns. Depending on what they do you could utilize Aweber for more effective outcomes.

Marketing Automation

You can automatize the email marketing process by creating the sales funnels of your choice. These are sent in response to users’ actions like email openings, link clicks, site visits, purchases made, etc. WordPress Email Plugin AWeber

When a subscriber clicks an email link, Aweber will set tags for the subscriber. The tags will determine which emails are sent out to whom and when they are delivered. This feature is also known as “Aweber Campaigns.”

Making a Subscriber List

Aweber allows you to create a list of up to 10 contacts using a form. Although you can manually enter the data, it is also possible to import them instead. This speeds up the process , so you don’t have to stress. They accept these file types for import:

  • XLS
  • XLSX
  • CSV
  • TVS
  • TXT

You can choose between making use of a pre-generated subject line or creating your own. If you create one, you must wait for verification by the Aweber team. It could take a day or two.

Customer Support & Knowledge Base

The customer service of Aweber is what sets it apart from the other. Whether you’re on the phone, live chat, or by email, you’ll get their input. Every subscription plan can benefit from them. Email and live chat support is available 24 hours a day, while phone support is available from 8am-8pm ET Monday to Friday. WordPress Email Plugin AWeber

If you’re still new to the entire marketing via email, Aweber has a Knowledge Base. Tutorials, videos as well as webinars are all available here. This makes sure that users know what they can incorporate into their marketing campaigns.

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> > Click Here to Sign up AWeber Today < <

Aweber Pricing Plans

Aweber has two plans to choose from: Free and Pro. The difference here compared to other email marketing services is the amount of customers you’ll be catering to. All plans have access to 24/7 customer service via phone, chat or via email.

Free Plan

With the Free Plan, you get to use Aweber for free. However, you’re restricted up to 500 people on the list. The watermark of the company will be present every time you’ll make an electronic mail. Features such as A/B testing will not be usable, but you can start your marketing here.

Pro Plan

In the Pro Plan, there’s a pricing structure that is based on the amount of subscribers. These are as follows:

  • Contacts between 0 and 500: $19.99/month
  • Contacts between 501 and 2,500: $29.99/month
  • 2,501 Contacts – 5,000: $49.99/month
  • Contacts between 5,001 and 10,000: $69.99/month
  • 10,001 – 25,000 contacts: $149.99/month
  • More than 250,000 contacts Contact Aweber for a quote

With this plan, you get access to A/B testing and more essential features like marketing automation. You will also be able to see the results of your campaign as it is being implemented and also where they come from. In one way or another these features can significantly help in your marketing plan.

Conclusion

In short, Aweber is a solid email marketing platform. It is particularly useful when you own an online store and you get access to the most essential features.

The main selling points are its numerous templates including data segmentation, A/B testing, and a reporting system. It can still work well on the free plan even when you don’t have enough budget to invest in. The best part, the customer support is available 24/7. For those with no prior experience in marketing the Knowledge Base can give you enough information to cover the basics.

When subscribed to an paid plan It’s affordable too. The cost is not excessive, and you can get the best out of the campaign you create.

Aweber is a great choice for email marketing tool for all marketing or businessperson alike.

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> > Click Here to Sign up AWeber Today < <

Commonly asked questions (FAQs) WordPress Email Plugin AWeber

What exactly is Aweber?

Aweber is an email marketing platform for companies as well as digital marketing. No matter if you’re a beginner or experienced, you can help your campaign be more visible to all potential customers. The company was founded in 1998 and helped companies that were of any size.

Can Aweber be integrated with third-party applications?

Yes. Aweber can be integrated into various ECommerce sites such as Shopify as well as CRM systems like Salesforce and web builders such as Wix and WordPress and more. Some of them require a dedicated widget or additional coding to make the integration smooth.

Does Aweber have customer service?

They do. The customer service of Aweber is accessible during business hours by phone, chat, or email. Aweber also provides its own Knowledge Base where you can get information, videos tutorials as well as live webinars. scheduled maintenance schedules for the platform. For users who are brand new it offers a toolkit that can be downloaded with strategies and other documents for running campaigns.

Can Aweber import contact lists?

Absolutely. Aweber accepts XLS, XLSX, CSV, TSV, TXT file types for import. It is possible to create at least 10 contacts with an online form. If you can, you could also input the data manually.

Can you delete a list on Aweber?

Yes. You have to deactivate the list by visiting the “Manage Lists” section. After you click “Deactivate,” it will be removed from Aweber after 30 days. You are able to reactivate the list at anytime.

What are the campaigns that work within Aweber?

Campaigns within Aweber can be executed by a combination of subscribe or tag that is applied. On Subscribe, the campaign begins when someone is added to your mailing list. If it’s through Tag Applied, the campaign would begin by applying a tag to the subscriber’s data.

Do Landing Pages in Aweber integrated with Google Analytics?

There is none. Aweber just recently introduced Landing Pages on the platform. The company plans to integrate this feature with Google Analytics in due time. They also have plans to work in conjunction with Facebook Analytics as well.

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