WordPress Plugin AWeber

aweber-review

ECommerce and Email Marketing go hand-in-hand. In running the online business, you’ll have the ability to promote your store the way you want to.

On paper, it may appear easy, but it isn’t. Customers interact with you by using social media, interact with them, review blog posts, and much more. There’s also the possibility of generating a sale in the wake of the advertisement. One way to advertise is via email marketing.

These days, even the static newsletters aren’t enough to grab one’s attention. If you have a plan to implement, you can say hi to Aweber.

This review will talk about Aweber and how email marketing works, and what you need to do.

aweber-logo

Before you continue, you may want to watch this video by Jaime Resendiz on YouTube that gives a quick overview. After, you’ll want to read the rest of the article for a more comprehensive review.

Pros and Cons of Aweber WordPress Plugin AWeber

Pros

  • Active email automation
  • Flexible email templates
  • 24/7 customer support
  • Comprehensive reporting system
  • Cloud-based
  • AMP to send emails

Cons

  • It can be difficult for users to navigate
  • The creation of a newsletter could result in mistakes when it is published
  • Some templates might appear old-fashioned.
  • It isn’t able to be integrated with Google Analytics

Aweber Features

Aweber can be described as an email marketing solution for businesses and individuals. It lets users create newsletters and campaigns for any service or product based in HTML templates. Since it is a platform uses automation to create a simple campaign. When the email is delivered to subscribers, you are able to view the information through their stats.

Wordpress Plugin AWeber

> > Click Here to Sign up AWeber Today < <

Templates for responsive email

Compared to its competitors, Aweber has over 700 HTML email templates to select from. Although some templates are old, they can be customized to create a fresh appearance. You can change the color as well as the font or style. If you’re able, you can code your own template also works.

RSS to Email Templates

For those running blogs, you can convert the content of the RSS feed to newsletters via email. Aweber refers to it as “Blog Broadcasts.” It also works with any content with the existing RSS feed. It provides instant updates to subscribers through email, instead of visiting the site.

There’s a caveat, however. Some email template templates can be used with RSS feeds.

When you select a template, be sure you choose one that works with them. If you don’t, the template could still work without them.

Landing Page Builder

Landing Pages are among the latest features introduced in Aweber. They collect data and no distracting elements are blocking the registration form. All it does is allow users to provide their information.

You can create the heading the font, style, and color. Photos can be also used here to make the page look professional for potential subscribers.

But, this feature can’t be tested through automatic A/B testing. If you also expect it to work in conjunction with Google Analytics, it is not possible at the moment. It’s something they’ll must work on as time passes. Also, points for incorporating on a landing page the email marketing system at the very least.

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> > Click Here to Sign up AWeber Today < <

AMP for Email

Aweber has the advantage of making use of new technology such as AMP to send emails. AMP allows users to take actions not done before in traditional newsletters such as setting an appointment.

It also combines using dynamic content within an email. Think live survey results as well as sports game scores as well as weather updates and many more. In essence, the news comes to you. Sounds familiar?

A/B Testing

Also known as Split Testing, Aweber optimizes the content of your newsletter to reach a particular group of people on your list. It will determine which of your emails is most effective, and is utilized as the basis to send out future emails.

There is a possibility of locating details like CTA when you alter a particular part of the design. You can test this by trying out three emails as you mix and match. The majority of email marketing tools use 3 variants as it’s the standard for industry.

There’s no restriction on how the tests would go, giving freedom on the most effective strategy. A big thumbs up for Aweber!

Data Segmentation

Segmentation allows you to send a personalized and personal email to your targeted audience. Aweber creates segments for any topic within your database. This can include emails opened, pages visited, link clicks, and so on.

To segment the data, you’ll need go to the “Manage Subscribers” section. However, Aweber won’t let you send emails to multiple segments at once. One problem that can happen is when users select to mix and match segments.

The solution they can use at the very least is to send emails to multiple lists. Lists can be excluded from your mailing list, however, you can’t exclude specific segments.

iced-coffee-and-laptop

> > Click Here to Sign up AWeber Today < <

Analytics and Reporting

Aweber’s reporting feature is a feature worthy of praise. You monitor vital statistics like open rates, click-throughs, and bounces.

You can also see useful information, such as:

  • Email list growth over time
  • Methods to sign-up
  • Information about geography
  • History of an individual’s activity

The information you gather here can be used for future campaigns. Depending on what they do it is possible to utilize Aweber for better results.

Marketing Automation

You can automatize the email marketing process by designing the sales funnels of your choice. They are sent based on user actions: email opens or clicks on links, site visits, purchases made, etc. WordPress Plugin AWeber

When a subscriber clicks a link, Aweber assigns a tag to the subscriber. The tags can decide which emails are sent to whom and when they are sent. This particular feature is referred to as “Aweber Campaigns.”

The process of creating a Subscriber List

Aweber allows you to build lists of up to 10 contacts using a form. While you can manually input the information, it’s possible to import them instead. It speeds up the process so that you don’t experience the stress. They accept these file types for import:

  • XLS
  • XLSX
  • CSV
  • TVS
  • TXT

You have the option of making use of a pre-generated subject line , or making your own. In the event of creating one, you have to wait for verification from the Aweber team. It can take a full day or two days.

Customer Support and Knowledge Base

Aweber’s customer support is what is different from other companies. Whether you’re on the phone, live chat, or by email, you’ll have their help. All subscription plans have the ability to use these services. Live chat and email are available 24/7, and phone support is open from 8am to 8pm ET from Monday to Friday. WordPress Plugin AWeber

If you’re new to the entire marketing via email, Aweber has a Knowledge Base. Videos, information as well as webinars are available on this page. This ensures that the users have an idea of what they can incorporate into their marketing campaigns.

person-using-laptop

> > Click Here to Sign up AWeber Today < <

Aweber Pricing Plans

Aweber offers two plans to select from: Pro and Free. The main difference between these plans and the existing email marketing options is the amount of subscribers you’ll cater to. All plans offer 24/7 customer service via phone, chat or via email.

Free Plan

With the Free Plan, you get to use Aweber for free. But, you’re limited up to 500 people on the list. The company’s watermark will appear each time you’ll mail an email. Features like A/B testing won’t be usable, but you can begin your marketing from here.

Pro Plan

To purchase those who subscribe to the Pro Plan, there’s a pricing structure based on the number of subscribers. The following are the prices for Pro Plan subscribers:

  • 0 – 500 contacts: $19.99/month
  • Contacts between 501 and 2,500: $29.99/month
  • 2,501 Contacts – 5,000: $49.99/month
  • Contacts between 5,001 and 10,000: $69.99/month
  • 10,001 Contacts – 25,000: $149.99/month
  • More than 25000 contacts: Contact Aweber for a price

With this plan, you will have access to A/B testing and other essential features such as marketing automation. You can also see the results of your campaign as it is being implemented and also the source of these data. In one way or another, these additional features will greatly aid your marketing strategy.

Conclusion

In short, Aweber is a solid platform for marketing via email. It’s especially useful if you own an online store and you get access to vital features.

The main selling points are the numerous templates and data segmentation, as well as the A/B testing, and a reporting system. It can still work well on the free version even in the absence of budget to invest in. The best part is that service for customers is always available. If you don’t have a experience in marketing, their Knowledge Base can give you enough details to help you understand that.

When subscribed to a paid subscription, it’s reasonably priced too. Not too much but you’ll get the best out of the campaign you will develop.

Aweber can be the go-to email marketing tool for all businessmen and marketers.

man-typing

> > Click Here to Sign up AWeber Today < <

Frequently asked questions (FAQs) WordPress Plugin AWeber

What is Aweber?

An email-based marketing service is a must designed for companies or digital marketers. Whether you are a beginner or experienced, you can increase the visibility of your campaign to anyone who is interested. The company was founded in 1998 and has helped businesses regardless of size.

Does Aweber be integrated into third-party apps?

Yes. Aweber can be integrated into many ECommerce sites like Shopify as well as CRM systems like Salesforce as well as web builders like Wix and WordPress, etc. Some of them will need a dedicated widget or additional programming to facilitate the integration.

Does Aweber provide customer service?

They do. Customer support on Aweber is available during business hours via chat, phone or via email. It also offers the company’s own Knowledge Base where you can access information, video tutorials webcasts live, as well as scheduled maintenance times of the platform. For those who are new to the platform, there’s a downloadable toolkit that includes strategies and documentation for running campaigns.

Can Aweber import contact lists?

Absolutely. Aweber supports XLS, XLSX, CSV, TSV, TXT file types when it imports. You can create as many as 10 contacts with an online form. If you are able manually input the information manually.

Can you delete a list on Aweber?

Yes. You must disable the list by going to the “Manage Lists” section. After the list is deactivated, click “Deactivate,” it will be deleted on Aweber in 30 days. You can reactivate the list at anytime.

What are the campaigns that work in Aweber?

Campaigns on Aweber can work in two ways: on subscribe or tag that is applied. When you subscribe, the campaign will start when someone is added to your mailing list. If the subscriber is Tag Applied, the campaign would begin by applying a tag to the subscriber’s details.

Is Landing Pages in Aweber integrated with Google Analytics?

It’s not true. Aweber has just announced Landing Pages on the platform. The company is planning to add this feature to Google Analytics in due time. They also have plans to work in conjunction with Facebook Analytics as well.

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