ECommerce and Email Marketing go in tandem. If you own an online store, you’re given the power to market the store the way you want to.
It may sound easy, but it isn’t. Customers interact with you by using social media, interact with them and blog posts, and more. There’s also the possibility of making a sale after the advertisement. One method to promote is through email marketing.
These days, even the static newsletter isn’t enough to attract interest. If you have a strategy in your mind, send a message to Aweber.
This review will talk about Aweber the way the email marketing process works, as well as what you should do.
Before you go on, you may want to check out this video by Jaime Resendiz on YouTube that gives a quick review. Afterward, you’ll want to read the rest of our article for a more comprehensive review.
Pros and Pros and Aweber You Do Not Have Enough Customs Fields Available For The Number Of Fields AWeber
- Active email automation
- Flexible email templates
- 24/7 customer support
- Comprehensive reporting system
- AMP to send emails
- User-interface may be challenging to navigate
- A newsletter’s creation can result in mistakes after publication
- Some templates could be old-fashioned.
- It is not compatible with Google Analytics
Aweber provides an email-based marketing service that is available to both businesses and individuals. It permits users to design newsletters and campaigns for any item or service built in HTML templates. As an online platform uses automation to create a simple campaign. After the email is delivered to subscribers, you can view the details through their statistics.
Templates for Responsive Emails
Compared to its competitors, Aweber has over 700 HTML email templates to select from. Although some templates are old, they can be customized for an updated appearance. You can tweak the colors and fonts, or even the style. If you are able to code your own template also works.
RSS to Email Templates
For those running blogs, you can convert the content of the RSS feed to email newsletters. Aweber calls it “Blog Broadcasts.” It can also be used with any content with an existing RSS feed. This provides immediate notifications to subscribers via email, instead of visiting the site.
There’s a caveat. Some email template templates are compatible with an RSS feeds.
If you decide to use a template, be sure to find one that can also work with them. If it is not, the template will still be used without the templates.
Builder of the Landing Page
Landing Pages are the latest feature introduced in Aweber. They are designed to collect information, and do not have distracting elements blocking the sign-up form. All it does is allow subscribers to give their details.
The heading can be designed by you. You can choose the font the font, style, and color. Photos can also be used to create a page that will look professional to potential subscribers.
But, this feature can’t be tested using automated A/B testing. If you’re hoping that it could be used by Google Analytics, it is not currently possible. This is a feature that they will need to work on as time goes by. Also, points for incorporating a landing page for an email marketing platform at least.
AMP for Email
Aweber is a great alternative to utilizing new technology like AMP for email. AMP allows users to take decisions that are not possible in traditional newsletters like making an appointment.
It includes the use of dynamic content in emails themselves. Think live survey results, sports game scores as well as weather updates and many more. Basically, the news goes to you. Sounds familiar?
Also referred to as Split Testing, Aweber optimizes emails to target a certain group of people on your list. It determines which one performs best, and it is used to determine the best option to send out future email campaigns.
It is attainable to discover data such as CTA in the event that you change a particular part or design. You can test this by trying out three different emails while mixing and match. Most email marketing tools follow three variations as the industry standard.
There’s no limitation on how the tests would go, giving freedom on the most effective strategy. A large thumbs-up to Aweber!
Segmentation enables you to create a unique and personalized email to your targeted audience. Aweber creates segments on any subject in your database. This includes emails opened by users, pages visited, clicks on links, clicks, and so on.
To separate the data, you need to visit”Manage Subscribers” or the “Manage Subscribers” section. Although Aweber cannot allow sending emails to multiple segments at once. The issue is when users choose to mix and match segments.
The method they use at a minimum is to send emails to multiple lists. Lists can be excluded from mailings, but you cannot exclude individual segments.
Reporting and Analytics
Aweber’s reporting feature is a feature worthy of praise. It lets you monitor important statistics like open rate, click-throughs, and bounces.
There’s even the option to look up useful information such as:
- Email list growth over time
- Methods to sign-up
- Information about geography
- An individual’s history of activities
The data you collect here can be used for future campaigns. Based on what they accomplish, you can utilize Aweber for more effective results.
You can automatize the email marketing process by creating your own sales flowcharts. These are sent in response to users’ actions like email openings or clicks on links, site visits, purchases made, etc. You Do Not Have Enough Customs Fields Available For The Number Of Fields AWeber
If a subscriber clicks on the link, Aweber will set a tag to the subscriber. The tags can decide which emails are sent out to who and when they’re sent. This feature is also known as “Aweber Campaigns.”
Making a Subscriber List
Aweber allows you to build an unlimited list of 10 contacts with an online form. Although you can manually enter the details, it’s also easy to transfer them instead. This speeds up the process so you won’t feel the stress. They accept these file types when they import:
You have the option of making use of an already-generated subject line or creating your own. Except when making one, you have to wait for verification by Aweber. Aweber team. It can take a full day or two.
Customer Support & Knowledge Base
Aweber’s customer support is what is different from other companies. Whether you’re on the phone, live chat, or email, you can have their help. All subscription plans have the ability to use these services. Email and live chat are accessible 24/7. Phone support is open from 8am to 8pm ET Monday to Friday. You Do Not Have Enough Customs Fields Available For The Number Of Fields AWeber
If you’re new to the marketing via email, Aweber has a Knowledge Base. Information, video tutorials and webinars are all available on this page. This makes sure that users are aware of the things they can incorporate into their marketing campaigns.
Aweber Pricing Plans
Aweber offers two plans to select from: Free and Pro. The main difference between these plans and other email marketing services is the amount of customers you’ll be catering to. Each plan comes with 24/7 customer support via phone, chat, or email.
In the Free Plan, you get to use Aweber at no cost. However, you’re only limited up to 500 people on the list. The company’s logo will appear every time you’ll send an email. Features like A/B testing may not be available, however, you can begin your marketing from here.
For the Pro Plan, there’s a pricing structure based on the amount of subscribers. These are as follows:
- Contacts between 0 and 500: $19.99/month
- Contacts ranging from 501 to 2,500: $29.99/month
- 2,501 to 5,000 contacts: $49.99/month
- 5,001 – 10,000 contacts: $69.99/month
- 10,001 Contacts – 25,000: $149.99/month
- More than 250,000 contacts: Contact Aweber for a price
In this plan, you get access to A/B testing and other essential features such as marketing automation. You can also view the data from your campaign and see the source of these data. One way or another the additional features will significantly help in your marketing strategy.
In short, Aweber is a solid email marketing platform. This is most helpful when you manage an online shop and you have access to vital features.
The major selling points are its numerous templates including data segmentation, A/B testing, and a reporting system. It is still possible to use on the free version even when you don’t have enough funds to purchase. The greatest part is that customer service is readily available. For those with no experience in marketing the Knowledge Base can give you sufficient information to answer that.
When subscribed to an paid plan, it’s reasonably priced too. It’s not too expensive and you will benefit from the campaign you make.
Aweber could be the best choice for email marketing tool for all marketing or businessperson alike.
Most Frequently asked questions (FAQs) You Do Not Have Enough Customs Fields Available For The Number Of Fields AWeber
What is Aweber?
The Aweber platform for email marketing is designed for companies as well as digital marketing. No matter if you’re a beginner or experienced, you can help your campaign be more visible to any potential audience. The company was founded in 1998, and it helped businesses regardless of size.
Is it possible to integrate Aweber be integrated into third-party apps?
Yes. Aweber is able to be integrated with different ECommerce websites like Shopify and CRMs such as Salesforce and web builders like Wix and WordPress and many more. Some of them will need an additional widget or coding to make the integration smooth.
Does Aweber have customer service?
They do. The customer service of Aweber is available during business hours by phone, chat, or email. It also offers its own Knowledge Base where you can access information, video tutorials as well as live webinars. scheduled maintenance schedules for the platform. For users who are brand new it offers a toolkit that can be downloaded with strategies and other documents for running campaigns.
Can Aweber import contact lists?
Absolutely. Aweber accepts XLS, XLSX, CSV, TSV, TXT file types for import. It is possible to create up to 10 contacts using a form. If you are able manually input the data manually.
Can you delete a list on Aweber?
Yes. You have to deactivate the list by going to the “Manage Lists” section. After you click “Deactivate,” it will be removed from Aweber within 30 days. The list can be reactivated at any time.
How do campaigns work in Aweber?
Campaigns within Aweber are able to be implemented in two ways: on subscribe or tag applied. On Subscribe, the campaign begins when someone joins your list. If through Tag Applied, the campaign will start when the system uses an application tag on the subscriber’s information.
Is Landing Pages in Aweber integrated with Google Analytics?
No. Aweber has just announced Landing Pages on the platform. The company plans to integrate this feature with Google Analytics in due time. They are also planning to work with Facebook Analytics as well.